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World Series Final Game Captures 51 Million Viewers In the United States, Canadian and Japan Regions.

The thrilling extra-inning matchup that saw the Los Angeles Dodgers overcome the Blue Jays by one run attracted a total 51 million watchers across the US, Canada, and Japanese territories. MLB stated this represents the highest-rated World Series finale after the 1991 edition showdown featuring the Twins and Braves.

Broadcast Ratings Details

The Saturday memorable game secured 27.33 million viewers on Fox Sports channels, its Spanish-language channel and Fox’s streaming platforms. Per Nielsen, it was the second highest-rated program of the previous week.

It additionally is the most-watched World Series matchup after the 2017 Game 7 involving the Dodgers and Houston Astros, which drew 29.07M. This marks a 16% improvement compared to the last finale featuring the Nationals and Houston Astros, which attracted 23.19 million.

In the weekly rankings, the sixth game placed fourth, Game 4 was seventh, the fifth game came in eighth, and the third game landed in thirteenth position.

Global Viewership Numbers

In the Canadian market, the game recorded 11.6M watchers on the Sportsnet network and the French-language TVA Sports. This made it the highest-rated English program in the country after the 2010 Vancouver Winter Olympics.

In the Japanese market, where the deciding contest started at 9 p.m. in the local time zone, it drew 12M. This followed the previous Friday’s sixth game – in which Fall Classic Most Valuable Player Yamamoto allowed one run in six innings – drew 13.1 million spectators, making it the highest-rated World Series matchup on a single network in Japan.

Overall Totals and Patterns

The full seven-match World Series recorded over 15.7 million audience members on Fox, a two percent increase from last year’s Dodgers versus Yankees matchup. This represents the initial instance since 2015 and 2016 that the World Series has recorded viewership increases for two straight seasons.

Including the Game 1 broadcast on the Univision network, the complete American viewership was 16.1 million. The total World Series average in Japan was 9.7 million and 8.1 million in Canada.

The full MLB Postseason on Fox, FS1 and FS2 drew 8.09 million viewers, an eight percent rise over last year and the network’s best postseason performance after 2017.

MLB stated that the World Series was broadcast in over 200 nations and regions by 44 media partners in sixteen different languages.

By

Cynthia Henson

Digital media strategist and researcher focusing on the intersection of technology and societal impacts.

Media Society UK

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